What Happened
On February 25, around 12:30 PM ET, users of the Xbox mobile app began receiving a barrage of notifications reading: “This is a dummy test message sent via Braze. Please capture a screenshot once you receive it. This should take you to the recently added gallery.” The unexpected messages prompted users to flock to Reddit to discuss the issue, with many speculating that it was an internal error.
Why It Matters
The incident has raised concerns among users, who initially feared their accounts might have been compromised. However, Reddit users clarified that the messages were likely a backend testing error related to the app’s integration with the Braze platform, which is commonly used for digital messaging by various companies. This incident comes at a challenging time for Xbox, following the recent resignation of CEO Phil Spencer and the appointment of a new AI-focused leader.
What’s Next
As of now, Xbox has not issued an official statement regarding the test message incident. Users are advised to disregard the notifications, as they do not indicate any security breach. The company may need to address this glitch to restore user confidence amidst ongoing organizational changes.
